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What Does Your Actor Website Say About You?

When a casting director Googles you, what will they find?

Let’s face it - just having a website isn’t enough. Your website is often your introduction to people in the industry. Why not grab the opportunity to create a winning first impression!

Here are my top 3 tips to create a website that stands out:

1. Showcase Your Cast-ability

What are the types of roles in which you’re usually cast? Are you the quirky best friend, the preppy soccer mom, or the snarky attorney? Make sure your photos, colors, and fonts make sense with how you’re perceived in the industry right now. But don’t forget to include a little bit of where you’d like to take your career and add a dream role or two in the mix!

2. Let Your Personality Shine

People visit your website to learn more about you - don’t let them down! One way to accomplish this is to write your bio in the first person, and in a conversational tone. Maybe add some of your favorites or a Top Ten list, so you’re not just talking about your acting life. Show us the well-rounded person you are!

3. Show You’re A Pro

A regularly updated website is one of the easiest ways to gain credibility. Post to your latest news section or blog at least once a month and show us the busy actor you are! Stumped about what to post? I’ve got you covered here.

And there you have it! I hope this inspires you to create a website that makes a great first impression. If you decide you need some help, set up some time to chat with me and I’ll be happy to help you take your website to the next level!


Amy Russ, Actor-Webs Founder Actor and web designer Amy Russ helps actors showcase their cast-ability, personality, and professionalism with simple, effective, and affordable websites. Find out the crucial 5 First Steps to creating a website that stands out in her free video training here.