Everything listed under: Tips + Tricks Your Actor Reel: What’s the Point? Operation "Get Cast" underway? To help you get your package together, it's important to understand the role of the reel. We turned to Kristina Latour, who's considered the industry's demo reel expert for actors and knows what performs best for the decision-makers who will get you booked. Read More... August 14, 2018 ... How to Get the Best Reputation on Broadway This week, I'm pleased to share a guest blog from my friend, Bret Shuford. Bret has dedicated his life to creating theatre. Most recently, he played Robbie in Cirque Du Soleil’s Paramour. Other credits include other Broadway shows, national tours, and principal roles in feature films; including Martin Scorsese's The Wolf Of Wall Street. Read More... August 7, 2018 ... You Booked Your First VO - Now What? Y o u d i d i t ! You booked your first VO job. When you’re ready to prepare, you’ll want to have a sense of what to expect so you can feel calm, collected, and carrying yourself like a seasoned professional. To help, here's a sneak peek of what happens behind those doors (or screens, if you’re submitting digitally). Read More... July 31, 2018 ... Do You Need a VO Reel to Book VO Work? It’s a chicken:egg paradox. Do I need a reel to book work? Do I need a body of work to create a reel? As you get started in the VO world, you might be tempted to run out and create a reel for day one - but that’s not always a good idea. Read More... July 24, 2018 ... What to Expect at a Voiceover Audition You’ve taken classes, done your research, reflected on which piece of the VO pie you’d like to start on, and even reached out to your existing agent about representation for voiceover jobs. I’m so proud! Now, at some point, it’s time to get out of preparation mode and get to “doing” it. And that means it’s time to audition. Depending on the kind of job... Read More... July 17, 2018 ... Do you Need a Separate Agent for your Voiceover Career? A common question for any format of acting, and that includes voiceover, is around the need for representation. And VO has its own set of answers! When do you need an agent? What if you already have traditional representation? In which cases can you serve as your own? And why might these answers vary depending on where you live? Read More... July 10, 2018 ... What are the Different Types of Voiceover Gigs? This week, we’re talking about the different kinds of voiceover work. You know what? There’s way more out there than just animation. Although animation is pretty awesome, this means there are a lot more VO jobs than you may initially think. And some of these areas can also be quite fun and lucrative, too. Read More... July 3, 2018 ... Do You Need to Take Class to be a Voiceover Artist? Spoiler alert: you do need to take classes. But I want you to understand why it's important to acquire certain skills before your first voiceover audition. Upfront training as well as other investments, like equipment, will help you enter the VO world with confidence and professionalism. And you'll have the benefit of... Read More... June 26, 2018 ... 3 Steps to Take Now to Start your Voiceover Career Greetings, aspiring Voiceover Champions of the World! Now that we’ve established the necessary groundwork for starting a VO career, it’s time to get to “doing” — and with Elise’s guidance, you’ll learn three steps that you can get started on immediately. That’s fast, even by NYC standards. What’s better than some instant gratification? Read More... June 19, 2018 ... What You Need to Know Before Starting a Voiceover Career One of the best parts of creating an #AskAnExpert series for the AW community is the chance to come away from it knowing (way) more than I did before, and this new series is chock full of those kinds of lessons. Despite my many years as a professional actor, the voiceover area is one that I just didn’t know much about. And VO is hot right now! Read More... June 12, 2018 ... Spring Cleaning Quick Tip - Detail Your Website Your actor website is the superhero of marketing tools. But even superheroes need some occasional TLC. It’s worth remembering that out of all of the components of your online presence, you have full and active control over your website, and you should give it an occasional deep dive to verify it’s exactly at its best (and thereby painting you in your best light!). Read More... May 15, 2018 ... Spring Cleaning Tip - Protect Your Reputation As actors, we have a certain amount of information available online so it’s accessible to those who need it. It’s (hopefully!) a no-brainer that you keep a close eye on your website, social media, IMdB, etc. That being said, the internet is a big place and it’s important to check whether your likeness or information is being utilized elsewhere in an uncouth or inappropriate manner. Read More... May 8, 2018 ... Spring Cleaning Quick Tip - Work Those Photos Before we get started... I was curious about the original meaning of May Day, which is today. According to Wikipedia, “Dances, singing, and cake are usually part of the festivities.” Those happen to be three of my favorite things! I fully support you doing all three today. Especially if you share the footage to @ActorWebs! Now back to business. If the new season means a new you in the form of new actor headshots... Read More... May 1, 2018 ... Spring Cleaning Quick Tip - Link Hygiene We’ve nearly made it through April (and pilot season)! To celebrate, I’m kicking off a new series to help you spring clean your online presence so it’s spick-n-span before your next audition. Read More... April 24, 2018 ... I’m on Social Media - Do I Need a Website? If you've been following along the past six weeks, you understand the important role social media can play in your acting career. Now you might be wondering whether you need a website as well, and how do all of these pieces of the puzzle work together? Read More... April 17, 2018 ... Can An Actor Get Cast from Social Media? You’re tweeting/posting/commenting like a boss and getting into a groove with your social media. Well, sort of. Maybe you’re stuck in the gap between “this is a lot of work!” and “this is a lot of fun!” and wondering... can this whole #BeSocialMediaSavvy stuff really impact your career in a tangible way? Read More... April 10, 2018 ... Should Actors Reach Out to Casting on Social Media? Social media can make Casting Directors and other gate keepers more accessible than ever, but it’s natural to wonder if that's a double-edged sword. How do you handle the new accessibility in a strategic (and positive) way for your career - without stepping on any toes?Thankfully, I’m back with social media superhero Heidi Dean to discuss the three things to ALWAYS think about before you reach out, which kind of platforms better lend themselves to this interaction, and more. ... Read More... April 3, 2018 ... The “F-Word” of Social Media Posts: Frequency Let’s get right to the point. We're diving into the Collective Obsession over how often and when to post on social media. And truly, all of us who use social for our careers fall into this rabbit hole at one point or another - especially with the new and ever-evolving platform algorithms. Read More... March 27, 2018 ... What to Post on Social Media for Your #Actorslife “Social media is amazing for your acting career!”*Internal voice: I hate selfies. I don’t book enough work yet. I don’t do “Cool Actor” things. Do I have to take pictures of my plate at dinner now?*What’s an actor to do? Read More... March 20, 2018 ... How to Choose a Social Media Platform for your Acting Career I'm back with the super awesome Heidi Dean for the latest edition of our #BeSocialMediaSavvy series!If you watched last week’s episode, then you know how important a strong social media presence can be for your #actorslife. And if you’re like me, you probably wondered which platforms will help your career the most. Never fear! In today’s episode, Heidi gives the low down on how to choose the platforms best for you. Read More... March 13, 2018 ... 3 Reasons Social Media is Crucial for your Acting Career Honesty time: social media platforms can be tiring and confusing, not to mention seemingly ever-changing. As actors, we “know” we need to use them, but what exactly does that mean? And come to mention it: WHY? Read More... March 6, 2018 ... New Headshot Happy Dance *That feeling you get when you check “Get New Headshots” off your to-do list!*Time to dust off my purple jumpsuit and tune up the triangle, 'cause my latest actor headshot session is done and dusted! Can I get a "Hallelujah"? Ready to stretch out those hamstrings for your own post-headshot high kicks? Give yourself a leg up and check out these highlights from what I learned... Read More... February 27, 2018 ... 12 Ways to Jumpstart Your Acting Career If you’re an aspiring actor, the thought of breaking into the business and becoming part of a groundbreaking film or TV show probably makes you dream about the day you ditch your day job to walk the red carpet. But if you have zero experience, you may have no idea how to even begin. Read More... February 20, 2018 ... Your Actor TLC Guide It’s nearly Valentine’s Day so whether you have a significant other or not, this is a great time to show some love and appreciation for your friends, family, colleagues, and most importantly . . . yourself. Between auditions, waiting to hear if you got that callback... Read More... February 13, 2018 ... Got An Audition? Put A Jake On It Do you watch Scandal? If not, you should. And you’re lucky. Lucky because you can binge on all 6 seasons of one of the juiciest, sexiest, and most gorgeous shows out there, ALL.AT.ONCE. Sigh. I’m not just talking about Jake Ballard. Okay fine, I am. Because he’s... Read More... February 6, 2018 ... A Peek at My Headshot Prep List Since last week’s post was all about headshots, including awesome tips and tricks from a casting director and a top photographer (click here if you missed it), I thought I’d share some insights from my own latest actor headshot session - just over a week ago - with the awesome Lauren Toub. Read More... January 30, 2018 ... Your Actor Headshot Guide We’re all about the photos: as an actor, they’re a critical component of your online presence and cast-ability. Is a brand-spanking new headshot one of your resolutions this year? Read More... January 23, 2018 ... Why Every Actor Needs a Healthy Morning Routine As an actor, you have a lot of stuff on your to-do list. Between classes, auditions, mailings, bookings, job, and life you may find it hard to carve out any time to take care of yourself. But the truth is that your body, mind, and emotional health make up your instrument. To take care of your instrument, a self-care practice is a must! One of the best ways to make sure you get in some “me time” every day is to set up a healthy morning routine. Read More... January 2, 2018 ... Accountability Partners: What They Are + Why All Actors Need One For all of the awesome, collaborative aspects of the acting profession, being an actor can most often feel like a solitary pursuit. If you’re like a lot of actors, this freedom is a double-edged sword. Perhaps you put off making decisions or following through and find your career stagnating with the same decisions still not made and the same tasks left undone months later.The good news is you don’t have to go it alone... Read More... December 26, 2017 ... 7 Steps You Can Take Now to Make 2018 Your Year The holiday season is here and in between the shopping, celebrating, and gift wrapping, this is the perfect time to harness all the excitement you feel for the new year. But how do you turn that excitement into an actor game plan so you can take control of your career? Read More... December 19, 2017 ... Why You Deserve to Celebrate Your Acting Successes Making a living as an actor can be a long and winding road, which is why it’s so important to celebrate when that road gets a little smoother. What's the first thing you should do after booking Read More... December 12, 2017 ... The Résumé Mistake You Should Never Make If you’re like a lot of actors, the special skills section on your resume can seem a little...silly. I mean, what the heck are you supposed to list there? I’ve looked at a lot of actor resumes and many fill this section out in one of two ways: some barely include anything at all, while others go all out or even exaggerate what they can do. It can get even more ambiguous when you attempt to submit to online resume databases a lot of agents use. Read More... December 5, 2017 ... 1 Quality That Every Survival Job Needs What makes a perfect “survival job,” you ask? It can be tricky! Let's talk about what makes a survival job, why it’s essential to many working actors’ livelihoods and careers, and one characteristic it absolutely must have if you want to be set up for success. Read More... November 28, 2017 ... Learn Lines Like a Boss As an actor, being able to learn lines quickly is one skill you cannot be without. For some, it seems to come easily. For the rest of us, learning ten pages of sides your agent just sent you for a huge callback tomorrow morning might make you a tad nervous. Read More... November 21, 2017 ... How to Handle Yourself On a Film Set in 5 Easy Steps Whether you’re there to film a movie or a TV show, being on set for the first time can be an intimidating experience—especially if you don’t know what to expect. Luckily, I have some awesome advice on how to carry yourself through your first day on set and how to get the most out of this brand new adventure! Read More... November 14, 2017 ... 5 Steps + Resources for the DIY Actor Website If you’re an actor, you probably already know that a website is the superhero of marketing tools. If you’re a thrifty actor, you may have decided to go the DIY route and are wondering where to start and what resources are available to you. Never fear! I’ve put together a list of five steps and resources to... Read More... November 7, 2017 ... 2 Tips for Dealing With Your Jealousy of Other Actors Do you find yourself getting jealous of your acting peers who are booking gigs? Even if you are getting jobs, you can't help but notice the "bigger" or "better" jobs others are nabbing. Read More... October 31, 2017 ... Why You Should Know What You Want as an Actor It’s easy as an actor to want to do it all—theater, film, TV, cruise ships, commercials! But in the long run, that often isn’t sustainable. The benefits of clarifying and focusing on your goals help you keep working at a steady pace without burning yourself out. Help yourself work smarter Read More... October 24, 2017 ... Moving to NYC for Your Acting Career? Avoid These 6 Mistakes You might feel nervous about making some rookie mistakes. It’s understandable—you want to avoid as many missteps as possible so you can enjoy the city and hit the ground running to move your career forward as quickly as possible. I’ve noticed some common slip-ups that NYC newbies often make. Since we actors are truly part of one big tribe, why not learn from your predecessors so you don’t have to make the same gaffes? Read More... October 17, 2017 ... When to Move to NYC or LA When should an actor move to a bigger market like New York or Los Angeles? Melanie Forchetti, a producer, writer, and the head casting director at Mike Lemon Casting, gives her advice. Wherever you live, you'll appreciate these insights. Read More... October 10, 2017 ... The Importance of a Great Actor Headshot How important is your headshot? Melanie Forchetti breaks it down with specific notes on which headshot to use and when, what to look for in your headshot photographer, and more. Read More... October 3, 2017 ... The Difference Between Commercial and Film Auditions Melanie Forchetti explains the differences between commercial and film auditions that every actor should know. Get ready to bring your audition preparations to the next level and check out the next video in our #AskAnExpert series Read More... September 26, 2017 ... How to Build Relationships with Casting Directors Our next #AskAnExpert Series features Melanie Forchetti - producer, writer, and the head casting director at Mike Lemon Casting in Philadelphia. Today she shares ways for actors to build relationships with casting directors. No generic advice here - she shares her valuable perspective on Read More... September 19, 2017 ... Why Rejection Doesn’t Mean You’re Not Talented To be a working actor, you must make friends with rejection. The fact is, you’re simply not going to get every part you audition for. But a lot of the time, it has nothing to do with your talent. No one is “right” for every role they audition for and there are many reasons one actor may get the offer over another. Audititions, and therefore rejection, are a huge part of an actor's job. Here's some advice on how to handle hearing that oft-dreaded word “no.” Read More... September 12, 2017 ... Do Actors Need Different Headshots for Different Mediums? This question often arises: Do actors need one headshot for theater auditions, one for film, one for commercials, and one for TV? Read More... September 5, 2017 ... The Post-Audition Checklist Every Actor Needs Auditioning is a huge part of an actor’s job but sometimes it can be difficult to let go when you leave the casting office, especially if it was for a job you really wanted to book.So how are you supposed to let go of something you spent so much time and effort preparing for? Read More... August 22, 2017 ... #WebPresence Series with Elise Arsenault, Part 5: How to Choose Website Colors Two colors and an actor walk into a bar… er, website. What happens next? It all depends on the choices you make.There is a lot of meaning in color, especially when selecting them for your actor website. Join me to learn how many and what kind of colors to choose (and how), as well as symbolism and other considerations to make (and why). Read More... August 15, 2017 ... #WebPresence Series with Elise Arsenault, Part 4: How to Decide on a Domain Name It starts in the address bar. Who are you, and how do you want people to know you? Your domain name sets the tone of you and your actor website from the get-go. But what domain name is best? What if yours is taken?Here are tips and tricks to set yourself apart and put dibs on the perfect domain, even if you have a common name or other obstacles. Read More... August 8, 2017 ... #WebPresence Series with Elise Arsenault, Part 3: When Should I Update My Website? Your website is a living, breathing representation of you. And, while many bones of your website stay current for awhile, a regularly updated website is one of the easiest ways to gain credibility. Ready to get your wheels turning? Join me for a few minutes to learn how often to update your website as well as some inspiration for update ideas... Read More... August 1, 2017 ... #WebPresence Series with Elise Arsenault, Part 2: What Should be Included on my Actor Website? You’re an actor who’s weighed the benefits and decided to set up a website to market yourself and build your business. Great! Now you may be finding yourself with a lot of questions. What’s involved? How fancy does it need to be? And what the heck goes on it?Let's dive right into to what should be included on your actor website... Read More... July 25, 2017 ... 15 Things to Always Keep in Your Bag During Auditions You have a busy day of auditions ahead of you and for whatever reason, find yourself running late. You get to your first audition, then suddenly realize you forgot to bring something you really need. Instead of feeling calm, confident, and ready, you end up feeling stressed, uncertain, and unprepared. Not the best way to start an audition, am I right?Since I’ve had this experience on more than one occasion, I finally got organized and wrote out a list of things I want to have on hand. Now I have a bag I use specifically for auditions and keep it stocked so it’s always ready for me to grab on my way out the door. Here’s a peek at what’s in my bag. Maybe it’ll inspire your audition bag choices! Read More... July 11, 2017 ... Beyond the Barista: Unique Survival Job Ideas There’s a recurring theme for most actors: how to earn a decent living while actively pursuing an acting career. Restaurant work is often a go-to because as long as you get your shift covered, you can go on that audition or take time off for your booking. But restaurant work isn’t ideal for everyone.Luckily, there are so many other options out there! Here are six to consider... Read More... July 4, 2017 ... Why Every Job Is Not a ‘Survival Job’ One dilemma many actors have is how to earn a living while actively pursuing an acting career. It can seem overwhelming to find the perfect “survival job” that gives you flexibility for auditions and bookings, as well as a wage that enables you to live in an expensive city like New York or Los Angeles.I worked many different types of jobs in the early part of my career, and I’m here to tell you that not every job is a survival job. In general, jobs don't exist to be flexible—they exist to help the company prosper. So how do you know if a job is truly survival job material? Here are four things to consider... Read More... June 27, 2017 ... Marketing On a Budget You hear it all the time: Actors need to market themselves online. But just how do you do it when money is tight?Never fear! Here are some cheap (and free!) ways you can market yourself to become the actor that everyone is talking about. Read More... June 20, 2017 ... Can’t Remember Why You Love to Act? 6 Ways to Reconnect With Your Passion If you’re an actor, you might occasionally find yourself frustrated with the business and everything that needs to happen to keep your career running. I mean, you’ve got a lot on your plate: survival job, classes, auditions, mailings, bookings, and life. You can get so busy that you may forget why you’re doing all of this in the first place. Sometimes, you may feel like you’re stuck in a rut or even that you’ve fallen out of love with acting, this thing you’re supposed to love no matter what, that you’ve committed your entire life to. Listen, I’ve been there and I get it. If you do find yourself wondering why you’re doing all of this, here are the steps I take to remind myself why I love being an actor and to help me get unstuck. Read More... June 13, 2017 ... 8 Elements All Actors’ Websites Need By now, you already know an actor should have a website. But do you know exactly what needs to go on it? I sat down with Backstage to break down the eight basic elements every successful actor website has. Make sure your site has these elements so you’re on the right track to booking more work! Read More... June 6, 2017 ... Do This Before Trying to Get an Agent Q: How long should I wait before getting an agent? —Iesha W., Arizona The truth is, there are no hard and fast rules on how long you should wait before seeking representation. If you’re brand-new, with no professional experience, but have a very specific look or type, you just might luck out, get awesome reps immediately, and book a lead in a blockbuster right out of the gate. While that could happen, it probably won’t. I’m not going to sugarcoat this for you: Why would an agent agree to rep an actor who has zero professional experience? They have plenty of proven actors on their roster who are known in the industry and already book work. Click here to read my advice on Backstage.com! Read More... May 30, 2017 ... 5 Ways to Be Your Own Agent If you’re an actor without an agent, you may think you’re supposed to put all of your time and energy into finding the perfect rep who will make your career dreams come true. The truth is, without professional experience and a list of connections, it can be nearly impossible to get an agent right out of the gate. There are exceptions, of course: If you’re a very specific or unusual type, or you’re a child actor, you might get signed without a proven track record. But if you’re not, chances are high that an agent won’t be interested until you have some solid credits. Read More... May 16, 2017 ... How to Prep for an Audition My #AskAnExpert series continues with producer, writer, and casting director, Melanie Forchetti! Melanie is currently the head casting director at Mike Lemon Casting, and is producing two feature films and a TV show. Today I got the inside scoop on how to prep for auditions.Watch the video to get her tips! Read More... May 9, 2017 ... Let Color Help Tell Your Actor Story Online If you want your actor website to stand out, it must tell your unique story by painting a picture of who you are and how you can be cast for the decision-makers in the industry. One way to accomplish this is through color. But if you’re like a lot of actors I work with, choosing a color palette for your website can make you break into a sweat. There are so many colors to choose from—how can you possibly narrow them down? Luckily, I have a simple process I use with my clients. It makes choosing your colors fun and easy, and I’m happy to share it with you! Read More... May 2, 2017 ... 5 Tips for a Great Audition I'm super excited to continue my #AskAnExpert series with the awesome producer, writer, and casting director, Melanie Forchetti! Melanie is currently the head casting director at Mike Lemon Casting, and is producing two feature films and a TV show. I sat down with her to get some tips for a great audition.Watch the video to get her 5 top tips! Read More... April 18, 2017 ... Awesome Apps for Actors Do you ever need help learning your lines, figuring out a self tape, or running your career like a business? Well, there's an app for that! Here are my 5 favorite apps for actors. Read More... April 4, 2017 ... Why Editorial Photos (Not Just Headshots) Are Important For Your Career Does your website tell your unique story? Does it reflect who you are in the industry right now, as well as where you want your career to go? Does it make visitors feel like they know you or that they’d like to get to know more? If you’re like a lot of actors, this describes your dream website. The problem, though, is that most actors don’t know how to achieve it. When I work with a custom client, I let them in on a little secret sauce that adds personality and that special something to their online presence. It’s been so helpful, I’m gonna share it with you. I call it “photo mojo.” Read More... March 28, 2017 ... How to Prioritize as a New Actor How do you prioritize what to do as a new actor? —Lauren S., WashingtonAnyone new to acting is undoubtedly excited to launch their career. But to avoid frustration and spending a lot without tangible results, you need to prioritize how to spend your time and money. There are four steps to make the best use of your resources for the long haul. Read More... March 21, 2017 ... Be Confident and Calm at Auditions - Part 3 Today is the day of your audition! How do you want to feel? My guess is you want to feel prepared and confident so you can truly take advantage of this great opportunity. But sometimes, that can be easier said than done. Since I started using my 3 Part Audition Checklist, I walk into every audition feeling calm and confident. If I can do it, you can, too! I'm delighted to share my personal audition checklist to help you feel empowered.The last two weeks I covered what to do when you get the audition, and what to do the night before. Be sure to check them out if you missed them. If you’re all caught up, let’s move on to Part 3! Read More... March 7, 2017 ... Be Confident and Calm at Auditions - Part 2 How often have you walked into an audition feeling confident and prepared? It’s a great feeling, isn’t it? An audition is an exciting opportunity. So once that audition is secured, having a Checklist in place can enable you to make the most of every opportunity. Wouldn’t it be great to walk into the room feeling confident and prepared every single time? My 3-Part Audition Checklist has helped me achieve this, and I’m happy to share it with you! I covered what to do when you get the audition in Part 1 last week. Be sure to check it out if you missed it. So if you’re all caught up, let’s move on to Part 2: Read More... February 28, 2017 ... Be Confident and Calm at Auditions - Part 1 As an actor, auditioning is a huge part of your job. But, if you’re like a lot of my clients, once you get the audition you may feel overwhelmed by how you’ll prepare for it in a way that leaves you feeling professional, confident, and relaxed when you're in the room.Not to worry! I came up with a nerve-busting 3-Part Audition Checklist that I’m happy to share with you. Read More... February 21, 2017 ... Why (Re)Size Is Everything Have you ever visited a website and it just takes forEVER for the site to download? If you have, my guess is you felt frustrated and annoyed and you probably gave up before the site completely opened. I’m pretty sure this is not how you want your own website visitors to react. Am I right? That’s why it is super important to learn how to resize photos before adding them to your website. If you work with a web designer, they will do this for you. But if you’re going the DIY route, it’s a good idea to become familiar with the world of photo resizing. Read More... February 14, 2017 ... Why Every Actor Needs a Website + What It Should Have As a professional actor and founder of Actor-Webs, I’m often asked if an actor really needs a website. Since we live in such an online, on-the-go world, my answer is a resounding yes!I mean, think about it. What do you do when you hear about a new restaurant? My guess is you google it. If you can’t find its website, chances are high that you get frustrated, move on, and forget that you were ever interested in that restaurant.The same goes for actors. Potential employers and colleagues WILL google you, so it makes good business sense to have a professional website that shows up when they search and represents you with the content you want them to see, along with an easy way to get in contact. Read More... February 7, 2017 ... My Number 1 Tip for your Actor Website Actors often ask me for that one website design tip that will make their site stand out. I used to say there really isn’t one answer. There is so much that goes into making a great website, how could I pick just one tip?But after really thinking about it, it dawned on me there actually IS one tip that will lead to an awesome, kick-ass site. So here goes ... my number one actor website design tip: Read More... January 31, 2017 ... Beyond the Headshot - 4 Crucial Marketing Tools As a professional actor, you already know a headshot and resume are necessary to promote your career.But there are so many other ways to market yourself. Here are four crucial marketing tools that go beyond the headshot. Take a look and see what you might be missing! Read More... January 24, 2017 ... Want A Worry-Free Actor Website? An actor website is crucial in today’s market. But getting one set up and online may be confusing at first - even to some of the most tech-savvy.There used to be two ways to get your actor website online. I've listed some pros and cons of each: Read More... January 17, 2017 ... Actors - Harness Your Power in 2017 Happy New Year! Now that 2016 is in the rear-view mirror, it’s time to buckle down and harness all the excitement the new year brings.I usually do this sometime in December, but somehow last month got away from me. Maybe you’re in the same boat? It’s okay - we’re still in January - plenty of time to catch up!So, if you haven’t already, sit down and focus on what you want to achieve this year using the following steps: Read More... January 10, 2017 ... 5 Tips To Make Your Website Stand Out If you're an actor, a great website is essential in today's market. The truth is if you don't have one, you could be missing out on opportunities.But just having a website isn't enough. You risk creating a bad impression if your website looks dated or amateurish. You want a site that looks professional and that highlights your cast-ability and personality.Don't worry! Whether you work with a designer or go the DIY route, I've got you covered. Here are my top 5 tips to make sure your website makes a great impression: Read More... November 8, 2016 ... Do I NEED to blog? This week's Ask Amy post comes from Michael who wondered, "Do I really NEED to blog on my actor website?"Thanks for your question, Michael. I hear you. I know as actors we have a lot on our plates, and adding "write a blog post" to our to-do list can seem daunting.But there are great reasons to add a blog section to your website, and I don't want you to miss out on opportunities. Read More... November 1, 2016 ... How Can I Build My Mailing List? A couple of weeks ago I asked if you guys had any burning questions, and was blown away by all the responses! So I'm thrilled to begin my first Ask Amy post!Today's question comes from Debbie. She asked, "How do I create a useful and cheap landing page with pop-ups to help build my mailing list?"Hey, Debbie - thanks for your question! Read More... October 25, 2016 ... 3 Free Font Resources One of the first steps I take with my custom website clients is help them choose a font for their name. Think of your "name font" as your personal logo. The font should reflect your personality, and also make you happy when you look at it.But if you’re building your website on your own, finding your name font can be intimidating - especially if you don’t know where to look.Never fear - here are my top 3 free font resources to help you on your search! Read More... October 18, 2016 ... The Big Booking Secret My friend and colleague Cadden Jones has more than 10 years of experience thriving as a commercial actress in NYC, having booked over 100 commercials and industrials - so she knows what she's talking about. Today she's sharing the secret that makes her a booking machine! Read More... October 11, 2016 ... What Does Your Actor Website Say About You? When a casting director Googles you, what will they find?Let’s face it - just having a website isn’t enough. Your website is often your introduction to people in the industry. Why not grab the opportunity to create a winning first impression!Here are my top 3 tips to create a website that stands out: Read More... September 20, 2016 ... My Actors Access Mistake A few nights ago I got an urgent email from my manager. I thought I'd share the ensuing faux pas so you know what NOT to do on your Actors Access account.Listen to my blunder below: Read More... September 13, 2016 ... No News To Post? 4 Ideas To Get You Started Regularly updating the Latest News section on your website is one of the best ways of making you look like the busy and professional actor you are.But maybe you haven’t booked anything in a while, and you’re wondering what to write about. Don’t panic! Here are 4 ideas to get you started: Read More... September 6, 2016 ... 5 Actor Website Mistakes To Avoid One of the services I provide is to give consultations to actors who already have websites. This means that when it comes to websites, I’ve seen the good, the bad, and the ugly.Over time, I’ve realized there are common mistakes actors make. Read on to learn some things to avoid when creating your actor site. Read More... August 23, 2016 ... Life Threw a Curveball? 3 Ways To Get Back On Track Have you ever found yourself ready to start a big career project and suddenly Life has Other Plans? Frustrating, isn’t it? I used to feel bad or guilty or anxious when I wasn’t honoring the commitment I’d made to myself, even though a Big Life Thing was front and center and needed to be dealt with.Over time, I’ve come up with three ways to cope when things out of my control derail my career plans. Read More... August 16, 2016 ... 4 Free Tools Every Actor Should Use Who doesn't love free stuff? I know I do - especially when the free stuff is super-useful and makes my life easier!I’ve put together this list of free online tools every actor should know about. Check them out and let me know what you think! Read More... August 9, 2016 ... 4 Ways To Calm Your Audition Nerves You can’t be a successful actor unless you’ve auditioned. And if you’re lucky, you’ll get to audition a lot! And if you’re really lucky, you’ll discover how to conquer your audition fears so that each audition is a joy, and not something to get all worked up about.Here are 4 strategies I've used to calm my own audition nerves: Read More... August 2, 2016 ... Why Less Really Is More Have you ever been to a NYC diner? The kind with the menu as long as a phone book? I’m talking pages and pages of yummy food to choose from... Kinda overwhelming, isn’t it?Well, the same can be said of too many photos or too much information on your actor website. In my experience, there's a lot that goes into crafting a site, but one of the most important steps is the fine art of editing. Knowing what materials to utilize, and what to leave at home can be game-changing. Read More... July 19, 2016 ... Is Your Headshot Getting Seen By Agents? So... you researched your photographer, did your homework and prepared for your shoot, used natural light, and ended up with a kick-ass headshot. But, is your awesome new headshot getting seen by agents?In today's post, Guest Expert Mark Bennington shares his tip for getting an agent's eyes on your new headshot. Watch the video below to get the scoop! Read More... July 12, 2016 ... Do You Look Like Your Headshot? It is super important that you look like your headshot when you walk into a casting office. In today's post, Guest Expert Mark Bennington shares which type of lighting is the best for looking like the real you... On a good day, of course! ;)Watch the video to find out! Read More... July 5, 2016 ... How To Choose A Headshot Photographer My #AskAnExpert Guest Expert Mark Bennington is back this week with some great tips on how to choose a headshot photographer.Watch the video below to get the scoop! Read More... June 28, 2016 ... How To Prep For Your Headshot Session I'm back with the super-talented headshot photographer, Mark Bennington. If you missed it, last week Mark talked about what makes a great headshot. Today, I wanted to ask him a question that used to drive me a little cuckoo, and maybe you can relate: How should I prepare for my headshot session?Watch the video below to find out his advice: Read More... June 20, 2016 ... 3 Tips For A Great Headshot I'm so excited to kick off my very first #AskAnExpert series with the super-talented photographer, Mark Bennington. Mark has been recognized by Backstage as one of the top ten headshot photographers in the entire country, so I wanted to sit down with him to get the scoop on what makes a great headshot.Watch the video to get his 3 tips! Read More... June 14, 2016 ... Be A Hyperlink Hero Right now you might be asking, “What the heck is a hyperlink, Amy?” I’m so glad you asked! :) It’s a word or phrase on your website that links to another webpage. Click here for an example. Adding hyperlinks to your website is a great way to offer your visitors more info, such as a link to buy tickets to your next show. Read More... June 7, 2016 ... "Do I Have Enough Material For A Website?" I get asked this question all the time, and not just from newbie actors fresh out of school. You’d be surprised how many professional, talented, working actors begin to sweat when faced with putting their professional credits online. I can see the self-doubt flash across their faces as they look at me, almost embarrassed by their perceived lack of momentum, roles, or experience. The great news is, no matter if you’re just starting out or if you’re a seasoned pro, you almost certainly have enough material for an actor website that tells your story. And I’m going to show you how! Read More... May 31, 2016 ... Peek Inside My On-Set Actor Bag Have you ever made the mad dash to meet the courtesy van, only to arrive on set and realize you'd forgotten something? I know I have - more than once. But I finally got myself organized and made a list of the most useful things I’ve needed or wished I’d had with me on set. Here's a peek inside my bag: Read More... May 24, 2016 ... Don't Make This Mistake On Your Website! Let me start this post with a question. When you type something (like your bio or a website update) do you end your sentences with one space or two? If you answered one you get a gold star and don’t have to read the rest of this post - go get some chocolate or something! If you answered two, then I strongly suggest you keep reading - it could be a matter of life or death. Okay, not really, but I do think it’s pretty important! Read More... May 3, 2016 ... My Domain Name is Taken! What Do I Do? Does this sound familiar? You’re ready to take control of your online marketing and get yourself a kick-ass actor website. You try to register your domain name, and horror of horrors, SOMEONE ELSE HAS ALREADY NABBED IT! Don’t panic - you have several options! Here are the 5 suggestions I give to my own clients when faced with this dilemma: Read More... April 26, 2016 ... 7 Signs Your Website Is Obsolete Your actor website - it’s your online calling card. You want it to reflect your personality and professionalism, keep folks posted about your gigs, and showcase your body of work. But if your site looks dated or obsolete, visitors might assume the same about you - not the look you’re going for! In this week's tip, I'll show you how to determine if your site needs a refresh. Read More... April 5, 2016 ... Hosting & Domains - What's The Difference? As a web designer, I often get asked to explain the difference between a domain name and hosting and if you need both to have a website. Often, the client asking me will look a little sheepish, as if they think they should already know the answer. I can assure you that many people don't know the basics, so I'm going to break it down for you. I promise, once you learn it this way, it'll be easy to remember! Read More... July 7, 2015 ... Actor and web designer Amy Russ helps actors showcase their cast-ability, personality, and professionalism with simple, effective, and affordable websites. Grab her free Rock Your Website Success Tips here.